5 leadership traps new SEO team managers should avoid
Shifting from SEO specialist to manager? Learn the keys to effective leadership, navigating common traps, and fostering a thriving SEO team.
Craig Harkins is Director of SEO and Content at Apartments.com where he leads SEO products and content strategy across multiple sites. Prior to Apartments.com, Craig managed SEO programs at InterContinental Hotels Group where he built out the local SEO program for over 5,000 hotels worldwide. He has experience ranging across ecommerce, hospitality and real estate and was a credentialed journalist at the 2008 and 2012 Olympic Games.