This day in search marketing history: January 21
Google explains the core algorithm, plus: indexifembedded, Google sets sights on content farms, trademarketing SEO and more.
Danny Goodwin has been Managing Editor of Search Engine Land & Search Marketing Expo – SMX since 2022. He joined Search Engine Land in 2022 as Senior Editor. In addition to reporting on the latest search marketing news, he manages Search Engine Land’s SME (Subject Matter Expert) program. He also helps program U.S. SMX events. Goodwin has been editing and writing about the latest developments and trends in search and digital marketing since 2007. He previously was Executive Editor of Search Engine Journal (from 2017 to 2022), managing editor of Momentology (from 2014-2016) and editor of Search Engine Watch (from 2007 to 2014). He has spoken at many major search conferences and virtual events, and has been sourced for his expertise by a wide range of publications and podcasts.
Google explains the core algorithm, plus: indexifembedded, Google sets sights on content farms, trademarketing SEO and more.
Danny Goodwin | Jan 21, 2023 at 12:01 am ETGoogle has put A.I. 'front and center' and sought help from founders Larry Page and Sergey Brin on their A.I. strategy.
Danny Goodwin | Jan 20, 2023 at 12:07 pm ETMatt Cutts forks guest blogging, plus: Semrush buys Backlinko, ranking factor study, a Google search quality rater interview and more.
Danny Goodwin | Jan 20, 2023 at 12:01 am ETThe state of technical SEO is strong. Here are some findings from a new report on what will matter in 2023.
Danny Goodwin | Jan 19, 2023 at 12:36 pm ETGoogle's page layout algorithm, plus: Matt Cutts resigns from Google, Top Stories deduplication, mobile usability warnings and more.
Danny Goodwin | Jan 19, 2023 at 12:01 am ETGoogle's SOPA/PIPA prorest, plus: URL changes, Google core algorithm updates, AdWords mobile targeting, stop words and more.
Danny Goodwin | Jan 18, 2023 at 12:01 am ETThe Google Speed Update, plus: links important for ranking, cross-device conversions, SOPA, Google Alerts and more.
Danny Goodwin | Jan 17, 2023 at 12:01 am ETGoogle explains crawl budget, plus: website outages and blackouts the right way, Google doing 1 trillion searches, and more.
Danny Goodwin | Jan 16, 2023 at 12:01 am ETFacebook Graph Search launches, plus: brand profiles in Google knowledge panels, Rand Fishkin's last day at Moz, and more.
Danny Goodwin | Jan 15, 2023 at 12:01 am ETWhat happened when we turned off AMP, plus: Shopify's chat bug, comment spam, mobile first, missing tweets and more.
Danny Goodwin | Jan 14, 2023 at 12:01 am ETGoogle's Matt Cutts search integrity tour, plus: core updates, Carol Bartz becomes Yahoo CEO, Baidu censors Google and more.
Danny Goodwin | Jan 13, 2023 at 12:01 am ETGoogle Panda becomes a core ranking signal, plus: R.I.P. link command, Google Japan’s PageRank penalty expires and more.
Danny Goodwin | Jan 12, 2023 at 12:01 am ETGoogle's mobile intrusive interstitials penalty, plus: AdWords eases negative keyword management, Search Plus pushing Google+ and more.
Danny Goodwin | Jan 11, 2023 at 12:01 am ETGoogle launches Search Plus Your World, plus: subtopics ranking, Google Ads custom dimensions, links within widgets and more.
Danny Goodwin | Jan 10, 2023 at 12:01 am ETAdWords Managed Accounts got shared negative lists, plus: a Google knowledge graph hack, Google’s advertiser growth and more.
Danny Goodwin | Jan 9, 2023 at 12:01 am ETA shift from keyword research to intent research, plus: search engines taking data from SEOs, PPC spending/budget cuts, and more.
Danny Goodwin | Jan 8, 2023 at 12:01 am ETThe Spam Clock targets Google spam, plus: link removal request figures, loads of new tools and features, major search deals and more.
Danny Goodwin | Jan 7, 2023 at 12:01 am ETGoogle Webmaster Tools added unnatural links and cloaking spam warnings, plus: Google Shops, how Yahoo angered advertisers and more.
Danny Goodwin | Jan 6, 2023 at 12:01 am ETGoogle AdWords introduces click-to-call ads, plus: IndexNow WordPress plugin, AdWords 2x budget change, search being solved and more.
Danny Goodwin | Jan 5, 2023 at 12:01 am ETRap Genius gets out of Google jail, plus: how Rick Santorum made his Google problem worse, Yahoo's new CEO and more
Danny Goodwin | Jan 4, 2023 at 12:01 am ETWhy Google penalized Google Chrome, plus: DuckDuckGo launches Donttrack.us, Google challengers, Google newspaper ads and more.
Danny Goodwin | Jan 3, 2023 at 12:01 am ETGoogle uses paid links and thin content to promote Chrome, plus: why people click on search ads, search quality raters guidelines and more.
Danny Goodwin | Jan 2, 2023 at 12:01 am ETWe launch This Day In Search Marketing History, plus: is Google evil tipping points, popular Search Engine Land articles and more.
Danny Goodwin | Jan 1, 2023 at 12:01 am ETGoogle Sheets, E-A-T, helpful content and more! These 10 SEO columns got the most pageviews on Search Engine Land in 2022.
Danny Goodwin | Dec 30, 2022 at 6:00 am ETExcel formulas, Performance Max, RSAs and more! These 10 PPC columns got the most pageviews on Search Engine Land in 2022.
Danny Goodwin | Dec 29, 2022 at 6:00 am ETSEO proved to be yet another challenging year with several big changes. Here's our recap of the year's most important SEO news and stories.
Danny Goodwin | Dec 28, 2022 at 6:00 am ETSearch Engine Land launched on this day in 2006. Today, we look back on a successful 2022 and look forward to an even greater 2023.
Danny Goodwin | Dec 11, 2022 at 4:19 pm ETAdding @bookmarks, @history or @tabs into your Chrome address bar should help speed up your searches in these categories.
Danny Goodwin | Dec 6, 2022 at 3:27 pm ETGoogle's lawsuit alleges that a company called G Verifier scammed and harassed hundreds of Business Profile merchants.
Danny Goodwin | Nov 30, 2022 at 12:40 pm ETCritical thinking. Problem-solving. Persistence. These are just three critical SEO skills. Discover 10 more here.
Danny Goodwin | Oct 28, 2022 at 8:00 am ETIs Google stealing all those zero-click searches for themselves? No. In fact, many are a result of query refinement from searchers.
Danny Goodwin | Oct 25, 2022 at 3:51 pm ETHere are all the individuals, agencies and in-house teams who have earned Search Engine Land awards for excellence in SEO in PPC in 2022.
Danny Goodwin | Oct 17, 2022 at 8:00 am ETWe're excited to announce the nominations for this year's Search Engine Land Awards. And our first two winners!
Danny Goodwin | Oct 13, 2022 at 6:00 am ETThis update impacted English-language product reviews and overlapped with Google's September 2022 core update.
Danny Goodwin | Sep 27, 2022 at 11:49 am ETThis update took 14 days to roll out. Now it's time to check your analytics to see how your site was impacted and what actions to take.
Danny Goodwin | Sep 26, 2022 at 2:07 pm ETGoogle's snippet help documentation now provides additional guidance on writing bad vs. better meta descriptions.
Danny Goodwin | Sep 1, 2022 at 3:44 pm ETSEOs were expecting a massive impact, but it hasn't materialized. Google's Danny Sullivan says the update will continue to be refined.
Danny Goodwin | Sep 1, 2022 at 12:08 pm ETGoogle is testing the labels, which highlight whether the content of a page can be read in five minutes or less.
Danny Goodwin | Aug 29, 2022 at 2:49 pm ETGoogle provides new guidance around how to stay eligible to earn and maintain visibility in the education Q&A rich results.
Danny Goodwin | Aug 25, 2022 at 3:00 pm ETNew research reveals some remarkable Google search trends that could boost your rankings and revenue this year.
Danny Goodwin | Aug 25, 2022 at 2:34 pm ET